Digital Marketing Rocket Fuel for Local Services Businesses that Want Better ROI and Faster Growth

We multiply your leads and revenue by laser-targeting your prospective customers online.

We can grow your business 3 ways:

Results-Focused Web Design and Development

We’ll build you a site, or make your current site 10x more effective

We’ll build a responsive, SEO-optimized website to create an excellent user experience for your visitors, increase traffic and bring in more phone calls, form submissions or sales, whichever applies to you. 

Many websites are little more than digital business cards. Even visually appealing websites often do little to bring in business. You can do better, and we know how.

Search Engine Optimization

Get found on Google by your prospects, and turn them into customers

Search Engine Optimization (SEO) done right, when combined with a results-based website, will skyrocket the customers you earn from your online presence.

We know how to do it right, and have the track record to back it up. In the past 12 months, our clients have increased their revenues by over $10 million from organic traffic increases we orchestrated.

Lead Generation

Do you want more business ASAP?

We decide on a per-lead (or % of revenue, or monthly flat fee) price that you are happy to pay for exclusive, qualified leads. This means phone calls or email inquiries from people interested in your services. We generate the leads and you close the business. We do this for local services businesses only.

What our clients say:

"After a website redesign and migration and a significant loss of organic traffic, Iris Union's SEO recommendations and optimization increased our organic traffic by 149% YoY, turning organic traffic into the highest-selling channel for the year"
Head of Digital Media - Ripley
Projects Completed
Happy Clients
$ M+
Client Revenue Increase in Past Year

Looking to grow?

If you’re reading this, we’ll assume you’re looking to reliably and significantly increase revenue. More specifically, profitable, enjoyable revenue. We understand that not all revenue is equal. Some jobs you’d love to have more of. Others, maybe you’d rather be busy enough to say no to, or even better, refer (for a fee) to someone else.

This is all possible with the right marketing strategy, systems and technology in place. We’ve supplied this to our clients for over 8 years in a wide variety of industries. 

Unsure if we can apply this experience to your situation? Let’s talk and find out. Chances are, we can. Although the execution may differ, the underlying principles are the same. And if we can’t help you, we’ll let you know upfront so we don’t waste each other’s time. 

Our team:

Will Schatz

Chief Digital Strategist

Iris Union is a digital marketing agency started by Will Schatz, with specialists in 4 countries: the U.S., Chile, the U.K., and India. 

Our team members specialize in either SEO, lead generation, web development or content creation. Team members are brought in on client projects as needed, depending on the scope and specifics of your project.

We’ve had clients in the U.S., Mexico, the U.K. and Chile. We work on both English-speaking and Spanish-speaking websites.

Will Schatz is originally from Croton-on-Hudson, New York, a bit outside NYC. Will majored in psychology at Boston College, then transitioned into digital marketing after discovering that marketing is, in fact, applied psychology, but with a bit less craziness (most of the time).

Client results:

145-Unit Apartment Complex
Complete Online Presence Revamp – Website, SEO, Ads + more

We helped add over $3 million in value (increase in appraised value after our work) to this apartment complex in under 12 months. We dropped their vacancies from 25+ to 0 with a pipeline of prospective renters. We (1) created an SEO-optimized, mobile-friendly and user-friendly website, (2) ran a campaign to increase positive reviews of the complex, (3) created and managed Google Ads and Facebook Ads campaigns, and (4) optimized existing online profiles. They got a 30x ROI on our work.


SEO, Content Strategy

Ripley is the second largest department store in Chile. They came to us after a website redesign and relaunch led to a drop in organic rankings. As a result of our work with them, Year-over-year organic traffic increased 150%, and sales through organic traffic increased 200%.


SEO, Content and Website Strategy

Bardahl México needed a website redesign and more visibility in Google. We’ve provided ongoing consulting and SEO services. Organic traffic has increased by 600% since we started working with them, and they now rank on page 1 of Google for 100+ important keywords, with 30+ #1 rankings. 

Major U.K. Pharmacy

On-page + Technical SEO, Content Strategy

We consulted with a major pharmacy in the UK on how to improve all aspects of their on-site SEO optimization and content creation. Since we started working with them, their organic traffic has increased by just under 4x, resulting in millions of £ of revenue.

Hunt Scanlon

Website Redesign/Development, SEO, Content Strategy

Hunt Scanlon, the #1 news source in the world for the executive search industry, wanted to transition from primarily print/email newletter-based  to primarily web-based. We built and optimized a new website, moved 6,000+ archived stories onto the new site, and created a platform with which their organic traffic has grown almost 10x.


Website Design/Development, Strategy

Ezayo is an HR job board launched by Hunt Scanlon. We helped develop the strategy and designed and built the website, which now houses over 5,000 HR jobs from companies all over the world. There are high expectations for this project, which will be ongoing!

Would you like to discuss a project with us?

Use our contact form or call us at (914) 506-5455 to discuss details.

Selected current and past clients:

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